“In this time of need, we want to use our platform that has a vast reach across Tier II/III/IV cities of India to be able to buy these essential items from our portal,” said Sanjay Sethi, CEO ShopClues.
With the announcement of lockdown in the country, panic buying and hoarding among people for daily, essential needs were reported. The company claims to have a vast rural and semi-urban reach and this move aims to make necessary supplies available to its customers across the country at a starting price of just Rs 49.
“Further to the Prime Minister’s assurance that essentials will continue to be available during these difficult times, we want people to stop panicking and have access to these items. Please stay indoors. Stay safe and let us reach you,” added Sethi, CEO ShopClues.
Founded in 2011, the company works with more than 350 employees and 7,00,000 merchants and serves over 60 million customers in tier II, III, and IV cities. The company via its e-commerce platform claims to deal in varied categories such as electronics, fashion, home, and kitchen.
Recently, the online marketplace announced its merger with a Singapore based e-commerce platform, Qoo10 Pte.