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Snapdeal witness spike in sales of health monitoring devices, Retail News, ET Retail


COVID-19 impact: Snapdeal witness spike in sales of health monitoring devicesNew Delhi: E-commerce company Snapdeal has witnessed a spike in the sales of health monitoring devices during the April-July 2020 period, owing to the COVID-19 pandemic, the company said.

“The overall sales in the at-home diagnostic kits category for April – July this year is more than double the sales in the corresponding period last year on Snapdeal,” the company said in a statement.

According to the company, over the last four months pulse oximeters, blood pressure monitors, digital thermometer, and glucometer have been popular products amongst the consumers shopping online on its platform.

“Pulse oximeter purchases have spiked more than 300% since the first COVID-19 case was identified. Most of these oximeters are priced below Rs 2000.” The sale of this device is largely driven by metro markets such as Delhi, Chennai, Bengaluru, Mumbai, Thane, Pune, Hyderabad, Kolkata, Guwahati, and Ahmedabad.

“While users are postponing non-essential medical procedures, they also want to keep track of their health so that they can stay out of hospitals. The higher sales of diagnostic equipment are driven by this desire to be careful,” said Snapdeal’s spokesperson.

Cholesterol measurement meters, nebulizers, Infrared thermometers, and insulin pumps are other diagnostic devices that are high in demand.





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