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Tag: branding

5 Steps to Making Live Stream Videos That Further Your Retail Branding

Feb 20 2020 Victor Blasco Guest Contributor Live videos provide your retail brand an invaluable opportunity to display its human side and bond with customers, in a way that allows you to portray and promote your messages in ways no other medium quite matches. …

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Coca-Cola takes plunge into local language branding

Aiming to double its sales in the next five years, Coca-Cola India has initiated a strategy to take its brands to people in semi-urban and rural markets in local languages for better penetration and began the journey with Bengali. According to a PTI report: Bengali is the pilot project before the beverage MNC decides to …

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