After a year that unfolded unlike anybody’s predictions, the retail industry and its analysts are trying to game out what 2021 could look like as COVID-19 continues to surge, vaccines against the disease roll out and anxious consumers pine for life after lockdown. Vaccines that inoculate against the coronavirus could…
Tag: digital
how retailers are dealing with the industry’s digital transformation – Retail Times
IBM is helping major retailers pivot to new digital experiences in an effort to attract new customers, build loyalty with existing ones, and support a safe shopping experience amid the pandemic. According to new statistics from the IBM Institute for Business Value, organizations across a variety of industries, including…
Nike’s apps played crucial role in driving engagement, 2020 digital sales growth
Nike’s mobile apps have helped to fuel sales growth during the pandemic as part of the sportswear giant’s effort to boost direct-to-consumer sales. Those apps urge people to participate in a range of activities with a gamification strategy designed to maintain loyalty, reinforce brand messaging and drive sales. With many…
Customer Service Predictions 2021: Empathy And Digital Transformation
Customer service has always had something of an identity crisis. Because enterprise leaders typically saw contact centers as money pits (the dreaded “cost center”), customer service leaders often felt like a troll under a bridge, something to be hidden away, out of sight. This led many customer service leaders to…
WW takes on Peloton, Apple Fitness with new digital membership
One of the country’s oldest weight management companies is entering the interactive digital fitness space. WW International Inc., formerly Weight Watchers, is launching a new membership plan called Digital 360 (D360), which provides live and on-demand content. The new membership offers weight loss coaching services including guidance, expert insight from…
Visix wins DIGI Award for Best Digital Signage Product Innovation
Visix, Inc. has been awarded a 2021 DIGI Award for their Voice Recognizer Widget for AxisTV Signage Suite in the category of Best Digital Signage Product: Innovation. The DIGI Awards recognise the best digital signage applications and the most innovative new products for the digital signage market. “Continual innovation is…
How M&S has used digital to make it easier – and safer – to pay in-store ahead of Christmas
Image: InternetRetailing Media/Paul Skeldon M&S has brought new roaming payments into its stores as it looks to make it easier and faster for customers to pay this Christmas. The multichannel retailer, ranked Elite in RXUK Top500 research, has introduced Pay with Me to 200 stores in order to reduce queuing.…
Digital Go-To-Market Review: Beauty Brands
Forrester’s Digital Go-To-Market Review evaluates brand manufacturers and how well they are positioned to thrive independently of online marketplaces and even traditional retailers. In our second edition of this study, we focused on the beauty goods sector, evaluating 34 brands on five elements for a total of 20 attributes. From…