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Tag: experience

White paper – How customer experience changes are driving retail in a Covid-19 world –

Held annually in an iconic, Central London location, the Visual Merchandising and Display Awards bring together the UK’s most influential creatives, retailers and suppliers in celebration of their considerable achievements for projects installed from 1st August to 31st of July each year. The Awards are completely free to enter with a simple application process; there …

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79% say human interaction key to digital experience

Despite how far technological advances have come in the way of customer service, 61% of consumers say human interaction, not digital, keeps them loyal. According to a new study from Calabrio, less than half, 45%, of those surveyed said that brand loyalty is driven by competitive prices. And yes, many consumers are turning to digital channels …

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5 Ways the In-Store Experience Shapes Retail in 2020

Feb 28 2020 Kelly Dennison Guest Contributor Modernized strategies and an influx of new technologies are reshaping brick-and-mortar retail with the aim of facilitating enjoyable and reliable shopper and customer experiences. In today’s retail world, the in-store experience is more responsive and adaptable than …

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Fit:Match, a virtual fitting experience, moves into Brookfield malls

Fit:Match is rolling out this fall a handful of spaces with Brookfield, which owns malls such as Brookfield Place in downtown New York and Fashion Show in Las Vegas, the companies announced Tuesday. Source: Brookfield Tired of schlepping into dressing rooms to try on clothes and find your right size? And feeling like you’re a …

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Balabala unveils playful new identity and store experience

Children’s fashion retailer Balabala has unveiled a new brand identity and store experience with the opening of its Wanda Plaza store in Wuxi Huishan, China. Created by London-based creative agency Dalziel & Pow, Balabala’s new identity and concept is bold, playful, fashionable and full of character, truly reflecting the brand’s purpose and attitude. The Chinese …

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From product to experience – The Fashion Retailer

A few months ago, TFR commented on how a few companies are redefining the way we shop. I meant the What but also the How and feel it´s totally aligned to the shift from a product-centric approach to a customer-centric one. In the first case, the What is not only brand-new products but second hand …

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