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Tag: experiential

Duroflex launches their latest Experiential Centre in Bengaluru

Duroflex, India’s leading sleep solutions company, has opened their latest Experiential Centre in Bengaluru, offering an immersive shopping experience for people looking for a healthy and high-quality sleep experience from a trusted brand along with a safe and hygienic shopping environment. Located in the upscale residential area of Varthur in Whitefield, home to IT professionals …

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Puma expands experiential retail concept in India

Global sportswear brand PUMA announced the launch of its entirely remodeled stores at Banjara Hills, Hyderabad and Pacific Mall, New Delhi. Spread over 4,200 sq.ft. and 3,800 sq.ft., respectively, it seamlessly combines technology, sports and experiential retail under one roof. This also marks the launch of the brand’s first Puma Select shop-in-shops in India to …

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Customer Experience Does Matter: Kiko Milano introduces experiential zone

Kiko Milano, founded in 1997 in Milan, has revolutionised how cosmetics are sold globally. The brand identifies the major beauty trends of the moment and make them accessible to consumers. Combining the quality and creativity rooted in its Italian DNA, it has conquered the most demanding and diverse beauty addicts with an endless range of …

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4 ways high street survivors are using experiential to fight back

The New Year arrives with the seemingly inevitable high street apocalypse still firmly on the radar, fuelled again recently by figures showing that 1,234 stores closed on Britain’s top 500 high streets in the first half of last year, according to research by PwC & LDC. And with Debenhams and Karen Millen among the latest to struggle, …

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