First Look: The Vitamin Shoppe debuts innovation store concept

The Vitamin Shoppe is integrating technology with customer-friendly store design. The specialty retailer of nutritional products is opening a new innovation store in Edgewater, N.J. Building off the footprint of the existing Edgewater store, the completely reimagined 3,185-sq.-ft. space features interactive elements such as on-demand digital product guides, enhanced mobile…

Consulting giant McKinsey & Company opens first-ever store — a lab for retailers

It’s not your typical mall store. Consulting giant McKinsey & Co., in collaboration with Mall of America, unveiled a laboratory-styled retail concept, called Modern Retail Collective, at the nation’s largest shopping mall. The store offers retailers the opportunity to work with McKinsey and Mall of America to test new technologies…