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Tag: Polo

U.S. Polo Assn. Upgrades Product Discovery Engine

U.S. Polo Assn., the official brand of the United States Polo Association (USPA), has partnered with Adeptmind to improve its product discovery capabilities. The tools will help shoppers browsing the brand’s web site find the products they are searching for more quickly and with greater accuracy. “We knew we needed a sophisticated and innovative AI …

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U.S. Polo Assn. sizes up online personalization

Get great content like this right in your inbox. Subscribe The official brand of the United States Polo Association is helping online shoppers find the right men’s dress shirt size. U.S. Polo Assn. is integrating the MySizeID widget for men’s dress shirt size recommendations through the Shopify platform. In partnership with Shopify, fashion and apparel …

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Ralph Lauren welcomes customers to the world of Polo – digitally

Get great content like this right in your inbox. Subscribe Ralph Lauren Corp. is launching digital product identities (IDs) for tens of millions of Ralph Lauren products, starting with the Polo brand. By scanning the digital product ID on the product label with a smartphone, consumers can confirm whether their purchase is authentically Ralph Lauren, …

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