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Tag: powerade

Gatorade and Powerade try to adapt as sports drinks sales decline

The first National Football League team to drink Gatorade was the Kansas City Chiefs, who went on to win a Super Bowl that year. For the first time since winning the title in 1970, the Missouri football team is back in the big game this year. In the 50 years since the Chiefs’ victory, Gatorade …

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Powerade is launching 2 new product lines as exercise habits change

Powerade is adding two new product lines as consumers’ exercise habits change and rival Gatorade makes a comeback. The Coca-Cola brand announced the addition of Powerade Power Water and Powerade Ultra to its portfolio on Wednesday. The last time it introduced a new sports drink line was 2007, when it released Powerade Zero. The new …

Powerade is launching 2 new product lines as exercise habits changeRead More