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Tag: redefining

Redefining the way we shop and consume – The Fashion Retailer

Looking back to the latest retail news regarding sustainability and Fashion as a Service, and putting together the pieces of the puzzle, we could conclude that New Retail is a result of product-brand experience mixed by the changing patterns of consumption. Fresh could be different from new. Fashion customers are expecting products to be trendy …

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Women Entrepreneurs: Redefining casual wear and lingerie retail

Before donning the entrepreneurial hat, Neha Kant was pivotal in setting up and growing the e-commerce engines for the India Today Group and had a short stint as Head of Digital Marketing for Business Verticals of Smile Group. She started her career with ad agency FCB ULKA where she got to learn the tenets of …

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