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Tag: retail marketing

5 Reasons Why Following Product Trends Is Important for Scaling Your Retail Business

Feb 18 2020 Heather Redding Guest Contributor Product trends come and go, and many won’t appeal to your shoppers; however, careful evaluations of changes in the marketplace will lead to better decisions about your brand’s growth. In the business world, it’s better to be …

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5 Ways to Authentically Promote Eco-Friendliness in Retail

Feb 24 2020 Jori Hamilton Guest Contributor Eco-friendly marketing tactics can come from an authentic place by taking just a few actions, and the resulting changes you make can set you apart from national and local brands and attract new and loyal shoppers to your retail business. …

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Excellent Email Marketing Strategies for Retail Brands

Mar 26 2020 Michael Habiger Guest Contributor There was a time not long ago when commercial emails were considered spam, but email now has become one of the most acceptable place to receive marketing messages from businesses, and if your retail business is not deploying email marketing …

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Overcoming Today’s Biggest Retail Management Challenges

Mar 19 2020 Evie Harrison Guest Contributor From store operations and supply chain management to marketing and finance, recent times have shown a rise in the technological aspects of managing a business., and retailers and retail entrepreneurs need to embrace change and adapt newer methods to maintain …

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Choosing the Best Marketing Channels for Your Retail Brand

Mar 10 2020 Sophia Conti Guest Contributor Taking the time to assess and test what marketing channels bring more shoppers and higher sales to your brand allows you to focus your efforts on the most valuable channels to cultivate a differentiating experience for your shoppers. …

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